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Geo Targeted SEO

September 2, 2010 by  
Filed under Advertising

The simple steps of on-site basic search engine optimization, from Wag the Dog Marketing.

Keyword Research: Supply and demand analysis must be done in order to determine what phrases you decide to search engine optimize on-page relating to your products and services. Don’t get hung up on the broadest, hardest to rank for keyword phrases.

You must understand how much competition you have in relation to such phrases. You’re likely to succeed by striving for first page search ranking for phrases that are less sought after from your competition, yet are still searched for and relate to your offerings. Remember it’s much better to have 1% of 1,000 then it is to have 0% of 10,000,000!

Good Keyword Content: As you already know, content is king in first page search ranking. So, write interesting, worth while content using your keyword in the headline and more heavily in the beginning and ending of your articles, in the form of an hour glass.

In the middle of your article, use other variations of phrases you’d like to have your page found under at the top of the search results.

Effective Meta Tags: Search engines don’t put as much importance on good meta tags as do humans. When you find sites that are first page Google website ranking, the most important aspect is getting the click, and therefore it’s how the description appears.

You want to capitalize the first letters of your important words here and make sure the description is written clearly and is short and punchy, making the viewer want to read more.

Internal Linking: For proper internal linking you should place your article keyword in a link pointing to another important page in your site. Be sure to link to this page from your home page and link back from this page to your home page making a circle.

Although these steps are very basic search engine optimization tips and organic SEO steps, they are vital. So take your time and add good content to the already huge Internet and your site will surpass all the piles of content.

Bark at Susan Walker and get info on local seo optimization, today, or just learn more about how local SEO optimization can help your business.

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